“I can’t remember how we found BidClerk but I wouldn’t want to be without it.” —Carolyn Nott, Business Development, Laschober+Sovich


Founded:
1960

Headquarters:
Woodland Hills, California

Company Size:
7 full time/1 part time employees

Role:
Design Consultant

Specialty:
Food Facilities Consultants

Business Challenge:
Needed a lead service to help identify the right opportunities for business growth.

More Information:
www.laschoberslovich.com

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“I can’t remember how we found BidClerk but I wouldn’t want to be without it.”
—Carolyn Nott, Business Development, Laschober+Sovich


INTRODUCTION

Since its founding in 1960, Laschober+Sovich has become known worldwide for its superior kitchen and foodservice facility designs. This team of eight, led by its principal and president Larry Lanier, has designed everything related to the foodservice
industry including kitchens, food courts and resorts for Disney, cultural centers, business campuses and malls throughout the United States, Asia and Europe. They also have designed foodservice facilities for governmental projects, hospitals,
schools, universities and colleges.

The foodservice facilities consulting firm has seen tremendous growth over the past decade and shows no signs of slowing down. It relies on referrals and relationships to sustain that growth.

BidClerk is our tool for finding out about new projects. We find it is particularly useful for us and it has greatly helped me do my job.”

—Carolyn Nott, Laschober+Sovich

THE CHALLENGE

Carolyn Nott, who is responsible for bringing in new business for Laschober+Sovich, is always looking for new opportunities to build relationships with architects and project owners. Carolyn says BidClerk has contributed significantly to establishing
those relationships and helping the organization grow.

“BidClerk is our tool for finding out about new projects,” says Carolyn. “We find it is particularly useful for us and it has greatly helped me to do my job.”

Carolyn had subscribed to another lead service provider prior to BidClerk, but that service only listed public/governmental projects and the leads were often already in the bidding phase of the project.

“I can’t remember how we found BidClerk, but I wouldn’t want to be without it.

The projects we find are often in the planning phase and may have another year or more before starting the design process,” says Carolyn, which is the best time for Carolyn to learn about a project.

Finding projects earlier in the construction life cycle gives Carolyn the opportunity to connect with the project owner and architect so Laschober+Sovich can play an integral role in the design phase as well as build relationships

“The projects we find are often in the planning phase and may have another year or more before starting the design process.”

—Carolyn Nott, Laschober+Sovich

THE SOLUTION

Lashober+Sovich has subscribed to BidClerk for nearly 10 years. Working with her account executive, Carolyn set up a project search that finds the projects Laschober+Sovich would be most interested in.

“The BidClerk team took time to work with us to discover exactly what our needs were and what we were looking for. Then they tailored our search to our needs.”

Carolyn receives alerts whenever a new project is posted or when one of her tracked projects has an update.

Carolyn has been tracking some projects since 2014. “Some projects aren’t going to happen for two to three years,” says Carolyn. “It is essential to track these projects. It helps build a pipeline.”

On average, Carolyn receives alerts for at least 25 projects a day. With the information provided, including project history, key players, location, project value, and what stage it is in the construction process, Carolyn says, she “can identify very quickly which ones would be the best projects to pursue.”

“BidClerk gives us the early track on these projects. These early projects give us a good opportunity to reach out to architects with whom we haven’t worked with before,” Carolyn says. “We have a chance to introduce our company to them. It gives us the opportunity to begin a relationship with those architects.”

“The projects we find are often in the planning phase and may have another year or more before starting the design process.”

—Carolyn Nott, Laschober+Sovich

THE RESULTS

Carolyn says being able to use project information helps take the edge off a cold call. “Being able to say, ‘I see you’re involved in this project and wondering if you need a foodservice consultant for it’, makes the call more valid.” And while that project may be years off, that architect or project owner may have other projects that could use them more immediately.

Carolyn also has passed along several project leads to architects. “We’ve become a good source for leads to our architects,” which Carolyn says helps grow already established relationships. Carolyn regularly recommends BidClerk to architects because the project leads are in the very early planning stage, “a point that could be very useful for architects to get in contact with the owner or developer.”

As to Laschober+Sovich’s investment in BidClerk, Carolyn says it is absolutely worthwhile. “Every year I get asked if we are using it and if it is helpful. I always say, “Yes, renew it!”


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