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The Architect's Journey to Specification Blog Feature

By: sysmanager on June 28th, 2017

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The Architect's Journey to Specification

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Get Inside the Head of Architects

What separates BPMs that get specified by architects from BPMs that don’t? According to this study, there is one factor that answers this question better than any other: relationships.

  • 60% of the time architects know which materials and manufacturers they will use ahead of time
  • Greater than 70% of architects use suppliers with whom they have an existing relationship

Nik Werk, manager of research for B2B International, says because so many architects are “pressed for time” they “often prefer to go with something tried and tested instead of spending time looking for new materials and products.”

Get Specified by Helping Architects Meet Their Goals

Architects care deeply about the buildings they create. They strive to improve the quality of life for those who occupy and use the buildings, contribute to a better environment, human health, resilient communities and better life experiences. Nowhere is that mission better exemplified than in the choices architects make when they select products that make buildings into high-performance structures.

More than two-thirds of architects view specifying as an opportunity for collaboration and discussion. BPMs are in a unique position to help architects shape the vision that transforms the built environment. By providing a high-quality product that allows architects to meet the goals for the building, BPMs greatly increase their chances of being specified.

Want to find out more about how architects select building products?

Download the Executive Summary PDF


Interested in more in depth information?


  • 330 architects surveyed
  • 59% of respondents are architects
  • 16% of respondents are principals or partners
  • 12% of respondents are project managers
  • 7% of respondents are specifiers