In short:
- ConstructConnect® Project Intelligence and Construct-A-Lead® both rely on human-verified project data, but Project Intelligence covers the full bid workflow while Construct-A-Lead delivers a verified lead and stops there.
- Both platforms use researchers who call owners, architects, and general contractors (GCs) to confirm details before a record goes live.
- What happens after the lead is the real divide: Construct-A-Lead pushes contacts to Salesforce or HubSpot; Project Intelligence adds bid documents, invitations to bid, and a direct line into takeoff and estimating.
What's the Difference Between ConstructConnect Project Intelligence and Construct-A-Lead?
ConstructConnect Project Intelligence is a project discovery tool within the ConstructConnect platform that tracks commercial construction projects across the U.S. and Canada, verified by a research team that makes 1M+ calls a year. Construct-A-Lead is a project data platform built around the same human-verification approach, but scoped to delivering a clean lead record to your CRM. Both aim at telling a GC or trade contractor (TC) about a project before their competitors know it exists. But only Project Intelligence stays with that project once it's found.
For the full feature-by-feature breakdown, read the complete comparison.
Are They Really Both "Human-Verified"?
Yes, both platforms have researchers call decision-makers, like owners, architects, and GCs, to confirm project details before anything gets published. For a business development (BD) team that's been burned by scraped or stale contact data, that's an important step.
Compared to Construct-A-Lead, Project Intelligence runs this same process at a larger scale. The research team makes 1M+ verification calls a year across a database of 900,000+ projects, spanning every stage from Conceptual through Post-Bid. The difference isn't the method. It's the range: Construct-A-Lead focuses on early planning and pre-design, while Project Intelligence keeps verifying contacts all the way through the active bid and post-award phases.
What Do You Actually Get With the Lead?
Construct-A-Lead's records include contacts, scope, estimated value, bid stage, and material lists. It's enough to start a conversation or push into a CRM. What they don't include is the project itself: no drawings, specs, or bid package. Project Intelligence includes those documents, which matters the moment a TC needs to actually price the work.
Where Does the Workflow Go From There?
Construct-A-Lead ends at the lead. Its native integrations push project records into Salesforce or HubSpot, and from there the outreach and pursuit happen in whatever tools your BD team already uses.
Project Intelligence is built to carry a project past that point. It connects into a network of 660,000+ construction professionals and works seamlessly with takeoff and estimating tools like ConstructConnect® Takeoff, PlanSwift®, On-Screen Takeoff®, and Quick Bid® for measurement and estimating. For teams that want to go from "found the project" to "submitted the bid" without switching between disconnected tools, that continuity is the whole argument.
Should a GC or TC Run Both?
If your BD workflow already lives in HubSpot and early-stage lead accuracy is the top priority, Construct-A-Lead and Project Intelligence can work side by side: Construct-A-Lead for the first contact, Project Intelligence for the bid workflow once a project has documents attached. That said, the coverage overlap between the two is significant enough that it's worth asking whether one platform's broader scope already covers what you need, before paying for both.
See How Project Intelligence Carries a Lead to a Submitted Bid
A verified contact is a good start. ConstructConnect® Project Intelligence takes it further — plans and specs, invitations to bid, bidders list visibility, and a direct path into takeoff and estimating.
Schedule a demo to see the full workflow in action.
Frequently Asked Questions (FAQs)
Does Construct-A-Lead include plans and specifications?
No. Construct-A-Lead's project records cover contacts, scope, estimated value, bid stage, and materials lists for early-planning and pre-design projects — but not drawings or specs. Project Intelligence provides full plan and specification documents for download when they exist.
Which platform has more accurate contact data?
Both platforms provide accurate data, using human verification as their primary quality check rather than relying on scraped data. The difference is scope: Construct-A-Lead concentrates its verification on early-stage records, while Project Intelligence verifies contacts across the full project lifecycle, including active bid-stage records.
Can Construct-A-Lead handle invitations to bid?
No. Construct-A-Lead's workflow ends at the project lead delivered to a CRM. Project Intelligence includes tools for sending invitations to bid, tracking subcontractor responses, and monitoring bid coverage through a GC network that generates 230M+ ITBs (invitations to bid) annually.
Does Construct-A-Lead connect to estimating or takeoff software?
No. Construct-A-Lead integrates with Salesforce and HubSpot for CRM workflows only. Project Intelligence connects to ConstructConnect® Takeoff, PlanSwift®, On-Screen Takeoff®, and Quick Bid®, creating a path from project discovery through measurement and estimating.
